Call Tracking

Easily track calls from your entire customer base with our programmable voice broadcast services.

Trusted Call Tracking Service

Esendex’s Call Tracking Service is Trusted by Some of The Biggest Brands in The World!

Call Tracking for Business

Call tracking is an often-underutilized but powerful voice broadcast feature that allows businesses to analyze when, why, and how many customers call back following campaigns. It provides insight into callbacks, which in turn can help businesses improve their future campaigns.

While voice broadcasting often includes analytics and reports on the overall performance of campaigns, call tracking drills down to a specific aspect of the campaign (user engagement and response) to allow businesses to fine-tune communication and marketing campaigns.

What is Call Tracking?

Call tracking is a feature commonly integrated into voice broadcasting called call blasting . It refers to software that notes if and when customers call back following a voice or call campaign from a business. Call tracking provides analytics on how many users call back, for what reasons, and how future campaigns can be improved.

For those wondering how to do call tracking, it is as simple as signing up for voice broadcasting software and taking advantage of the feature. Before signing up, businesses should inquire whether call tracking will be automatically turned on or if they will need to take specific steps to begin using it.

Benefits of Call Tracking

The primary benefit of call tracking online is that it focuses on customer engagement and response rates through calls. Whereas other software features may focus on other components of voice broadcasting software, such as the listen-to rate, call tracking provides more detailed insight into how many customers felt compelled to respond to your campaign and for what reason. Another benefit of call tracking is that the product included as a feature, voice broadcasting software, is cost-effective. While no reputable or dependable free call-tracking software is available, voice broadcasting services are increasingly affordable through flexible pricing plans, custom quotas, volume discounts, and price-match guarantees.

So even if there are no free call tracking services, businesses save money thanks to the automated voice broadcasting process, streamlined resource usage, and improved customer analytics. The third benefit of call tracking is how easily voice broadcasting software integrates with other services for marketing and communication strategies. For example, a business that utilizes voice broadcasting may also be interested in voicemail drop software or a phone verification API, which can seamlessly integrate. These combined services work together seamlessly to produce campaigns that maximize savings while minimizing committed time and resources.

Call Tracking Features

Call tracking numbers do not necessarily have features, primarily because it is, in and of themselves, a feature of a voice broadcasting service. That being said, there are several critical components of call tracking that interested businesses should be aware of. These include, but are not limited to:

Interactive Voice Response

Build manageable call flows that deliver incoming calls to the correct department and representative without issue.

Answering Machine Detection

Our voice broadcaster can determine if a human, fax, or answering machine picks up outgoing calls from your business.


Transform your text messages into an automated voice call in multiple voices and languages to send to customers.

Press 1 Voice Campaign

Enable callers to enter numbers on their devices that either collect information or route calls to different departments.

Outbound Conference API

Our voice message broadcaster connects calls to a conference & communicates with multiple people at once.

Multichannel Communication

Our automated voice broadcasting service can send mass phone calls & bulk SMS to your entire contact list.

Real-Time Reports

Our phone broadcasting API provides detailed reports of calls back to your database for analysis, optimization, & call tracking.

Mobile & Landline Calls

Easily broadcast voice messages directly to customers using mobile and digital landline devices to reach everyone.

Call Quality Monitoring

Gauge mass call conversations between customers and staff to improve customer service and other business systems.

Call Tracking Quick Info

For more information on call tracking, specifically, businesses can utilize one (or more) of the following options:

  1. Review technical documentation, tutorials, and FAQs from companies that offer broadcasting services; these should be readily available on the product website.
  2. Contact a sales representative at a company offering broadcasting services; these representatives should be able to answer most customer questions.
  3. Schedule a demonstration with a service to view the software capabilities more in-depth and ask about available case studies or use cases.

A reputable call-tracking software provider should offer multiple avenues for businesses to reach out and learn more about their products.

Call Tracking Your Way

Esendex’s Phone Notify! API allows businesses to easily track calls in response to call blasts and voice broadcast campaigns, gauging response rates and providing user and campaign analytics. Reports are in real-time and are details, ensuring your business can optimize future marketing and communication.

To support our call tracking service, we use a Tier 1 network and offer a 99.9% uptime guarantee in our service level agreement (SLA). Our network encompasses more than 190 accessible countries to support your business across domestic and international campaigns. As a bonus, we offer 24/7 emergency support so that your business always has experts on standby, just in case.

Why Choose Our Online Call Tracking Services?

We strive to be the best call tracking service in the industry. Our trusted mass call tracking service provides quality performance to drive your communication strategy. From integration to your first voice campaign, we make the entire process uncomplicated.

1. World Class Support

Most mass call tracking services don’t have active online support channels customers can speak to when they need it the most, and we understand. That’s why we have 24/7, around the clock emergency support for our mass call tracking.

  • Fast Response Times
  • Fast Troubleshooting
  • Chat, Email, & Phone Support

2. Global Call Tracking Service

Our call tracking service enables you to leverage your business communication globally without any interruptions. Don’t worry about the distance! Get connectivity in more than 190 countries.

  • Tier 1 Voice Network
  • 99.9% Guaranteed Uptime

3. Government Level Security

Our mass call tracking service is 256 Bit Encrypted (typically only reserved for governments and militaries), SOC2 Type 2 Certified, HITRUST Certified. Hardware-based voice servers are strategically located throughout the US-owned and operated by Esendex.

  • 256 Bit Encrypted
  • HITRUST Certified
  • SOC2 Certified

The Esendex Difference

Since the early 2000s, Esendex has been one of the industry’s most trusted mass call tracking provider.

The truth is we do things differently. Our vision is to shape your connections to the world through reliable, usable, and adaptable Communication and Data APIs.

24/7 Support – Lowest Pricing Multiple – Service Channels

What Our Customers Have to Say

We’ve been rated 5 out 5 stars on Capterra, GetApp, Google and Facebook – based on 40+ reviews.

Online call tracking is a must if you’re a business that relies on phone calls as a significant source of leads. Call tracking allows you to track which marketing campaigns generate the most calls and, ultimately, the most business. There are a few key things to keep in mind when using call tracking:

Local Phone Number

Make sure you have a local phone number for each campaign. This will allow you to track which campaigns generate the most calls accurately.

Unique Tracking Number

Use unique tracking numbers for each campaign. This will help you avoid any overlap in call data.

Setup Forwarding

Set up call forwarding so that all calls from your tracking numbers are routed to your primary phone line. This way, you can answer the calls and track them accordingly.

Keeping Track of Data

Keep track of your call data. This includes tracking the date and time of each call, the duration of the call, and any notes about the call. This data will be invaluable in tracking the effectiveness of your campaigns.

Customer Testimonials

Before choosing a call tracking service, it is essential to conduct thorough research to see which provider is right for your company. Features, pricing, and scalability are undoubtedly critical factors to consider. However, the best indicator for a service is the reviews: what real customers are saying about the product after using it.

Reviews, ratings, and customer feedback indicate whether a service provider fulfills its claims and to what extent. Customers discuss the benefits, drawbacks, and general service details more honestly than the provider is likely to.

Esendex has been rated 5 out of 5 stars across 40+ reviews on Capterra, GetApp, Google, and Facebook. We certainly encourage you to read through all the reviews, but we have also included some testimonials below for convenience:

“We like this product because we can easily customize it to our needs. We can change how we use it on the fly, which is a great feature in our business. We haven’t found anything that we cannot do.” – Michael K, President (switched to Esendex from Twilio)

“I never have to think beyond the initial setup and testing. They let us know when markets are out, or carriers are slow. The best thing about this software is the support team backing it up. Extremely responsive to inquiries and requests. I didn’t find any cons.” – Ted S., Owner (switched to Esendex from Bandwidth)

“Esendex is very upfront with their pricing scheme. Their website is very upfront, and you do not feel they are hiding a fee somewhere, as is often the case with other companies. The platform is straightforward to implement, and I enjoyed using this service (I no longer needed it). They offer Long and Short Codes and other platforms such as MMS etc. … I think it can be a little intimidating for non-technical users, but it is easily overcome with a little study and research. I really cannot find many things to dislike about this service. There is no longer way for them to simplify this service and continue to offer a strong and reliable platform.” – Verified Reviewer, Administrator.

“This product does what it says. We can deliver notifications to our users quickly and in large numbers. As a developer, I can say that it is straightforward to add to whatever system you’re working with. The documentation is beneficial in this regard too. When there have been issues, the customer service has been excellent. The team at Esendex has always been quick to respond and assist with any issues.” – Verified Reviewer, Developer.

Schedule a meeting today if your business is interested in integrating Esendex’s Phone Notify! API into your business and leveraging call tracking to boost your communication and marketing strategies.

We value transparency in all matters, including pricing. And to back up our claims, we allow businesses to sign up and try our software for free. There are no credit cards, no contracts, and no hidden fees. That’s the Esendex difference.

Products for a range of use cases


Texting API designed to send & receive SMS & MMS globally using a short code or 10DLC number.

SMS Software

Easy to use SMS software that can send & receive SMS & MMS using a short code or 10DLC number.

Voice Broadcast

Powerful voice API that sends mass automated phone calls quickly to mobile & landline devices.

Phone Verification

Verify mobile & landline numbers, find service providers, & define time zones to restrict calling.

Let’s start sending, together.